The electric Tesla Roadster Photo: Tesla Motors

PALO ALTO, CA. - January 29, 2010 - Tesla Motors, Inc. today announced that it has filed a registration statement on Form S-1 with the Securities and Exchange Commission for a proposed initial public offering of its common stock.

Tesla Motors designs, manufactures and sells high-performance fully electric vehicles and advanced electric vehicle powertrain components.
The number of shares to be offered and the price range for the offering have not yet been determined.

The electric Tesla Roadster Photo: Tesla Motors

Goldman, Sachs & Co., Morgan Stanley, J.P. Morgan and Deutsche Bank Securities are acting as the joint book-running managers for the offering.

When available, a copy of the preliminary prospectus may be obtained from Goldman, Sachs & Co., via telephone: (866) 471-2526; facsimile: (212) 902-9316;
email: prospectus-ny@ny.email.gs.com;
or standard mail at Goldman, Sachs & Co.,
Attn: Prospectus Department, 85 Broad Street, New York, NY 10004;

from Morgan Stanley & Co. Incorporated, via telephone: (866) 718-1649;
email: prospectus@morganstanley.com;
or standard mail at Morgan Stanley & Co. Incorporated,
180 Varick Street, New York, NY 10014, Attn: Prospectus Department;

from J.P. Morgan, c/o Broadridge Financial Solutions,
1155 Long Island Avenue, Edgewood, New York 11717,
or by calling toll-free at 1-866-803-9204;

or from Deutsche Bank Securities Inc., via telephone: (800) 503-4611;
or standard mail at 100 Plaza One, Jersey City, New Jersey 07311
Attn: Prospectus Department.

The electric Tesla Roadster accelerates from 0-60 mph in 3.7 seconds Photo: Tesla Motors

A registration statement relating to these securities has been filed with the Securities and Exchange Commission but has not yet become effective.
These securities may not be sold nor may offers to buy be accepted prior to the time the registration statement becomes effective.

The electric Tesla Roadster accelerates from 0-60 mph in 3.7 seconds Photo: Tesla Motors

This news release shall not constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of these securities in any state in which such an offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state.

January 29, 2010

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Tesla hires Fiat strategist to head European operations


Cristiano Carlutti will serve as Vice President of European Sales and Operations for world's leading electric vehicle maker.

WINDSOR, UK - (BUSINESS WIRE) - Tesla Motors has hired former Fiat executive Cristiano Carlutti to lead the electric vehicle manufacturer's fast-growing European operations.

The electric Tesla Roadster accelerates from 0-60 mph in 3.7 seconds Photo: Tesla Motors

Carlutti, who began this week as Tesla's vice president of European sales and operations, has a unique background encompassing sales, marketing, branding and public relations.
He has lead mission-critical divisions at Fiat, served as CEO of an Italian start-up and served on the organizing committee of the XX Winter Olympic Games.

The electric Tesla Roadster accelerates from 0-60 mph in 3.7 seconds Photo: Tesla Motors

“Cristiano has a solid track record of success at one of the world's largest automakers and an affinity for leading dynamic, entrepreneurial organizations -- a rare combination that makes him a great fit at Tesla as we expand," said Tesla CEO Elon Musk.

The electric Tesla Roadster accelerates from 0-60 mph in 3.7 seconds Photo: Tesla Motors

Carlutti first joined Fiat in 1995 as a marketing analyst and rose to the vice president level, most recently overseeing the strategy and operations of the rent-a-car and used car department for European markets.
Carlutti was also in charge of a €150 million program which established a network of company-owned showrooms throughout Europe.

Additionally, Carlutti served on the Organizing Committee of the XX Winter Olympic Games in Turin, Italy.
As managing director of media operations for the 2006 games, Carlutti helped to create and manage a €13 million media operation with 20 venues serving more than 3,000 journalists.

The electric Tesla Roadster Photo: Tesla Motors

Previously, Carlutti was CEO of Autocontact Italia, where he was in charge of reselling and servicing more than 90,000 vehicles per year.
He lead the organization's marketing and branding initiatives for manufacturers including Fiat, Renault, Peugeot, Daimler and BMW.

The electric Tesla Roadster Photo: Tesla Motors

"Europe has some of the world's most discerning drivers as well as progressive programs for electric vehicles, making Tesla uniquely well positioned in this market," Carlutti said.
"I look forward to combining my automobile industry expertise with my passion for the environment, and it's thrilling to be part of this innovative, fast-moving Silicon Valley company."

The electric Tesla Roadster Photo: Tesla Motors

San Carlos, Calif.-based Tesla has delivered about 1,000 cars to customers throughout Europe and the United States.
Tesla's European operations are headquartered in Windsor, UK.
Tesla operates company-owned showrooms in London, Munich and Monaco.

Carlutti, who has a degree in business administration from the University Luigi Bocconi in Milan, is fluent in English, French and Italian, and he has lived in Germany, Russia, Ireland and the United States.

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Tesla Motors Opens Chicago Store


Test-drives of the electric car available starting January 21st at Tesla’s Chicago Store

CHICAGO, IL. (BUSINESSWIRE) – Tesla Motors, the only automaker producing highway-capable EVs will celebrate the opening of its Chicago store on Thursday and offer test drives throughout the weekend of the world’s most exciting electric vehicle, the Tesla Roadster.

Tesla Store Los Angeles Photo: Tesla Motors

The City of Chicago, in collaboration with Chicago Area Clean Cities Coalition and Gas Technology Institute, was a recipient of a US Department of Energy 2009 Clean Cities Petroleum Reduction Technologies grant.

The award aims to reduce vehicle emissions, displace 3.08 million gasoline gallon equivalents of petroleum every year, deploy 554 alternative fuel and hybrid vehicles and install 149 alternative-fuel fueling and electric vehicle charging stations throughout the Chicago region.

Tesla Store Los Angeles Photo: Tesla Motors

“With over 50 Roadster owners in the area, Chicago is an important market and strategic base for Tesla,” said Tesla CEO Elon Musk.

US Roadster customers get a $7,500 federal tax credit and the Illinois Alternate Fuels Rebate Program provides a rebate of $4,000.

Tesla Store Los Angeles Photo: Tesla Motors

Tesla’s Chicago store, located at 1053 W Grand Ave., is also the newest regional hub for Tesla’s pioneering mobile service squad.
Professional technicians known as Tesla Rangers will travel to customers’ homes and perform annual inspections, firmware upgrades and other services.

Tesla uniquely offers “house calls” so all customers can enjoy service from their home or office.

Tesla Store Los Angeles Photo: Tesla Motors

Tesla’s house-call approach is an innovative initiative to give customers peace of mind – whether they live in Chicago, Indianapolis or Iowa City.
The Chicago facility will be the service hub for customers throughout Illinois and the Midwestern United States.

The Roadster Sport, with an acceleration of 0-60 mph in 3.7 seconds, consumes no gasoline. Owners simply charge the Roadster overnight and wake up to the equivalent of a full tank – roughly 240 miles of driving.

Tesla Store Menlo Park Photo: Tesla Motors

The Roadster requires less routine maintenance than conventional cars. It does not need regular oil changes or exhaust system work.
Roadsters have no spark plugs, pistons, hoses, belts or clutches to replace.
Zero tailpipe emission means no smog checks.


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Tesla Celebrates 1,000th Roadster


Electric automaker displays VIN 1,000 at North American International Auto Show, will donate full value to charities

DETROIT -- (BUSINESS WIRE) — Tesla Motors has built its 1,000th production vehicle -- a significant milestone for the only automaker worldwide producing and selling highway-capable electric cars.

The car, which bears the unique Vehicle Identification No. 1,000, is a special-edition Roadster Sport in “Millennial White” with a unique interior and carbon fiber accents.
VIN 1,000 will be on display at the North American International Auto Show through Jan. 24.

Tesla Store Menlo Park Photo: Tesla Motors

The world's leading electric vehicle manufacturer will donate the $175,000 Manufacturer's Suggested Retail Price of this collector's car to several charities in metro Detroit.

"A year ago right here in Detroit we had delivered about 150 Roadsters, so VIN 1,000 is a humble but important milestone for us," said Tesla CEO Elon Musk.
"It's fitting to do something special with this unique car."

Tesla will donate the full value of the car to organizations including:

• Forgotten Harvest: Oak Park, Mich.-based charity focused on alleviating hunger and waste by rescuing food from more than 450 food industry donors.

• The Children's Center: Detroit-based coalition of civic, corporate and philanthropic leaders dedicated to helping disadvantaged children and families.

• FOCUS: Hope: Detroit-based community organization focused on food and health programs to single low-income mothers and children, civic revitalization, and back-to-work education projects such as a "green jobs" training program.

• Sierra Club: The nation's oldest and largest grassroots environmental group with over 1.3 million members and supporters, winning big victories to stop global warming and move America into a clean energy future.

• National Wildlife Federation: America's largest conservation organization with more than 4 million members, partners and supporters working to protect and restore wildlife habitat, confront global warming and connect with nature.

The Model S is an electric, seven-passenger sedan. Photo: Tesla Motors

Tesla, a Silicon Valley-based automaker that began vehicle development in 2004, has delivered Roadsters to customers in 43 states and 19 countries.
The company operates 10 retail outlets in the United States and Europe.


Roadster Road Trip Car and Model S on Display


The Tesla booth at the Detroit auto show also features "VIN 750," an Arctic White Roadster Sport that recently completed a 2,700-mile cross-country road trip to Detroit from Los Angeles.

Tesla employees drove 750 through nine states, three time zones, and two snowstorms – without a drop of gasoline.

The Model S is an electric, seven-passenger sedan. Photo: Tesla Motors

The acclaimed Roadster accelerates from 0 to 60 mph in 3.7 and is twice as energy efficient as leading hybrids.
It is the only highway-capable electric vehicle for sale in North America or Europe.

The 2010 North American International Auto Show also marks the Detroit debut of the Model S.

The Model S is an electric, seven-passenger sedan. Photo: Tesla Motors

The Model S is an electric, seven-passenger sedan that Tesla plans to begin producing in early 2012 with an anticipated base price of $49,900 after a US federal tax credit.


About Tesla


Tesla is the world’s only automaker selling highway-capable electric vehicles.

Tesla sells cars online and operates showrooms and galleries in London, Munich, Monaco, California’s Silicon Valley and Los Angeles, Colorado, New York, Seattle, Chicago and South Florida.
The company's goal is to produce increasingly affordable cars to mainstream buyers – relentlessly driving down the cost of EVs.

The electric Tesla Roadster accelerates from 0-60 mph in 3.7 seconds yet produces zero tailpipe emissions, qualifying it for tax credits and fee waivers throughout Europe and North America.
The Roadster does not need regular oil changes or exhaust system work.
Roadsters have no spark plugs, pistons, hoses, belts or clutches to replace.
Tesla recommends a standard service and diagnostic inspection once a year – and Tesla can perform service with convenient “house calls” at customers’ homes or offices.


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