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2016 North American International Auto Show Drives It Home With 50-Plus Production and Concept Reveals 2016.01.15

Detroit, USA - January 13, 2016 - From a segment-reinventing minivan to luxury flagships, twin-turbocharged powerhouses, plug-in hybrids and autonomous drive functions, automakers showcased the sharpest of cutting-edge technologies, products and brand-building strategies at this year's North American International Auto Show Press Preview. Show officials report 5,068 journalists from 60 countries attended the two-day Press Preview that has become synonymous with generating news that shapes the future of the industry and attracts the world's top automotive leaders. Through a Technology Partnership with IBM, media enjoyed a one-stop portal for accessing OEM, supplier and sponsor partner content ranging from press releases to graphics to video.

2016 NAIAS World Premiere Audi Concept Truck H-Tron Quattro
Photo courtesy of 2016 NAIAS
 

Detroit, USA - January 13, 2016

From a segment-reinventing minivan to luxury flagships, twin-turbocharged powerhouses, plug-in hybrids and autonomous drive functions, automakers showcased the sharpest of cutting-edge technologies, products and brand-building strategies at this year’s North American International Auto Show Press Preview.

Eyes on Design Winner with Audi Concept Truck H-Tron Quattro.
Photo courtesy of 2016 NAIAS
 
Show officials report 5,068 journalists from 60 countries attended the two-day Press Preview that has become synonymous with generating news that shapes the future of the industry and attracts the world’s top automotive leaders.

GM CEO Mary Barra and Chevrolet Bolt EV
Photo courtesy of 2016 NAIAS
 
A long list of CEOs and top industry executives attended Press Preview, many of which took the stage during press conferences, including:


Courtesy of 2016 NAIAS
 
“Again this year, we enjoyed the confidence of automakers who selected our show and the heart of the industry, the Motor City, as the backdrop for their new product reveals,”
  said  2016 NAIAS Chairman Paul Sabatini. 
“Of the 57 introductions at NAIAS, nearly 90 percent were worldwide debuts, which is an incredible testament to the global position of importance that NAIAS plays in automakers’ new vehicle and technology launch strategies.”

Chevrolet Bolt EV
Photo courtesy of 2016 NAIAS
 
Media saw a show floor that was completely redesigned this year.

The New E-Class
Photo courtesy of 2016 NAIAS
 
More than 70 percent of the displays are newly designed, representing about a $200 million investment on the part of exhibiting automakers, suppliers and partners
.

Eyes on Design Winners with Lexus Concept LC500.
Photo courtesy of 2016 NAIAS
 
Journalists also experienced the first-ever Data Asset Management portal at an auto show designed exclusively for media.

Lexus Concept LC500.
Photo courtesy of 2016 NAIAS
 
Through a Technology Partnership with IBM, media enjoyed a one-stop portal for accessing OEM, supplier and sponsor partner content ranging from press releases to graphics to video.

745-HP Force 1 V10 Debuts at 2016 North American International Auto Show.
Photo courtesy of 2016 NAIAS
 
Returning for the 28th year was the Michelin Media Center, “the best media center in the world,” as heralded by the press corps last year.

745-HP Force 1 V10 Debuts at 2016 North American International Auto Show.
Photo courtesy of 2016 NAIAS
 
Located in Cobo’s Grand Riverview Ballroom, the Michelin Media Center reported the highest bandwidth capacity in the history of NAIAS Press Preview.

Dave Marek, Acura’s Global Creative Director with the Precision Concept.
Photo courtesy of 2016 NAIAS
 
The center saw over 5,800 attendees walk through its doors (consuming 2,800 meals and 8,000 beverages) and had over 1,000 social media posts to its Michelin #BigBoard.

Acura - the new Precision Concept.
Photo courtesy of 2016 NAIAS
 

Acura - the new Precision Concept.
Photo courtesy of 2016 NAIAS
 


About the North American International Auto Show

Now in its 28th year as an international event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to the automotive products, people and ideas that matter most – up close and in one place.

 
 
Administered by Executive Director Rod Alberts, the NAIAS is one of the largest media events in North America, and the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d’Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world.

BMW i8
Photo courtesy of 2016 NAIAS
 
For more information, visit naias.com.

http://naias.com  


The All-New Infiniti Q60
Photo courtesy of 2016 NAIAS
 
Follow us on Twitter, Facebook and Instagram for highlights and updates
.

https://mobile.twitter.com/naiasdetroit  

https://www.facebook.com/NorthAmericanInternationalAutoShow  

https://www.instagram.com/naiasdetroit/  


Richard Kamioke CEO of HITACHI Automotive Systems with Jim Campbell of General Motors.
Photo courtesy of 2016 NAIAS
 

2016 NAIAS Dates:


The Gallery – Saturday, January 9, 2016

Press Preview – Monday-Tuesday, January 11-12, 2016

Industry Preview – Wednesday-Thursday, January 13-14, 2016

Charity Preview – Friday, January 15, 2016

Public Show – Saturday-Sunday, January 16-24, 2016



HITACHI Automotive Systems at 2016 North American International Auto Show.
Photo courtesy of 2016 NAIAS
 

AISIN Group Press Conference
Photo courtesy of 2016 NAIAS
 

Ford Press Conference
Photo courtesy of 2016 NAIAS
 

Source: 2016 North American International Auto Show

http://naias.com/press/press-releases/  



ASTROMAN Magazine - 2015.11.07

The 44th Tokyo Motor Show 2015 - The city of the future feel and experience the connection between cars, lifestyles and society

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1990  


ASTROMAN Magazine - 2015.11.01

The 44th Tokyo Motor Show 2015

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1988  


ASTROMAN Magazine - 2015.09.27

Matthias Wissmann: More visitors, more world premieres, more exhibitors - this 66th IAA is a resounding success!

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1970  


ASTROMAN Magazine - 2015.09.19

Porsche Mission E and 911 Carrera at the IAA 2015

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1966  


ASTROMAN Magazine - 2015.09.19

Chancellor Angela Merkel opened the 66th IAA Cars in Frankfurt/Main, Germany


http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1965  


ASTROMAN Magazine - 2015.09.13

Bentley Bentayga: The Fastest, Most Powerful, Most Luxurious And Most Exclusive SUV In The World

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1961  


ASTROMAN Magazine - 2015.08.22

Mercedes-Benz launches celebrity-studded SUV campaign: At home in every terrain

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1951  


ASTROMAN Magazine - 2015.06.12

Tesla's mission is to accelerate the world's transition to sustainable transport

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1927  


ASTROMAN Magazine - 2015.04.12

Delphi Successfully Completes First Coast-to-Coast Automated Drive From San Francisco to New York

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1903  


ASTROMAN Magazine - 2015.03.16

The 85th the Geneva International Motor Show closes its doors. The event's prestige is confirmed

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1891  


ASTROMAN Magazine - 2015.03.12

85th Geneva International Motor Show: Alternative transport and propulsion options are reaching new heights

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1889  


ASTROMAN Magazine - 2015.03.12

2015 Geneva Motor Show: Volkswagen Sport Coupe GTE Concept

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1888  


ASTROMAN Magazine - 2015.03.10

2015 Geneva Motor Show: Nissan Sway concept

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1887  


ASTROMAN Magazine - 2015.03.09

2015 Geneva Motor Show: Infiniti QX30 concept

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1886  


ASTROMAN Magazine - 2015.03.08

Lamborghini Aventador LP 750-4 SuperVeloce Revealed In Geneva

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1885  


ASTROMAN Magazine - 2015.03.08

2015 Geneva Motor Show: Ferrari 488 GTB

http://www.astroman.com.pl/index.php?mod=magazine&a=read&id=1884  



Editor-in-Chief of ASTROMAN magazine: Roman Wojtala, Ph.D.


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