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iOS is the world’s most advanced mobile operating system, and it’s the foundation of iPhone, iPad, and iPod touch. Photo courtesy of Apple

San Francisco, California, USA - September 09, 2015

Apple Introduces iPhone 6s and iPhone 6s Plus

Apple has announced iPhone 6s and iPhone 6s Plus, adding a powerful new dimension to iPhone’s revolutionary Multi-Touch interface.

The new iPhones introduce 3D Touch, which enables intuitive new ways to access features and interact with content.

Photo courtesy of Apple

iPhone 6s and iPhone 6s Plus feature Retina HD displays made from the strongest glass on any smartphone and 7000 series aluminum, the same alloy used in the aerospace industry, in metallic finishes that now include rose gold.

The new iPhones also introduce a transformative new approach to photography called Live Photos, bringing still images to life by capturing a moment in motion.

Photo courtesy of Apple

“The only thing that has changed with iPhone 6s and iPhone 6s Plus is everything — 3D Touch lets users interact with iPhone in entirely new and fun ways, and the innovative Live Photos brings your pictures to life,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing.
“These are the most advanced iPhones ever, with 7000 series aluminum, ion-strengthened glass, the new 64-bit A9 chip, 12-megapixel iSight and 5-megapixel FaceTime HD cameras, faster Touch ID, LTE, and Wi-Fi. Customers are going to love them.”


Photo courtesy of Apple

Read more: https://www.apple.com/iphone-6s/

Apple Brings Innovation Back to Television with All-New Apple TV

Apple has announced the all-new Apple TV, bringing a revolutionary experience to the living room based on apps built for the television.

Apps on Apple TV let you choose what to watch and when you watch it. And with the new Siri Remote, you can search with your voice for TV shows and movies across multiple content providers simultaneously.

Photo courtesy of Apple

Apple TV runs the all-new tvOS operating system, based on Apple’s iOS, enabling iOS developers to create new apps and games specifically for Apple TV and deliver them directly to users through the new Apple TV App Store.

Photo courtesy of Apple

“There has been so much innovation in entertainment and programming through iOS apps, we want to bring that same excitement to the television,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services.
“Apps make the TV experience even more compelling for viewers and we think apps represent the future of TV.”


Photo courtesy of Apple

Read more: https://www.apple.com/tv/

Apple Introduces iPad Pro Featuring Epic 12.9-inch Retina Display

Apple has introduced the all-new iPad Pro, featuring a 12.9-inch Retina display with 5.6 million pixels and the new 64-bit A9X chip.

Photo courtesy of Apple

The new larger iPad Pro is thin and light and provides all-day battery life.

Apple also introduced Apple Pencil for iPad Pro and the new Smart Keyboard, available for purchase separately.

Photo courtesy of Apple

“iPad Pro is the most advanced and powerful iPad we have ever made. Its beautiful and large 12.9-inch Retina display has 5.6 million pixels and provides an immersive experience for content and apps. The iPad Pro is far and away the fastest iOS device we have ever made — its A9X chip beats most portable PCs in both CPU and graphics tasks, but is thin and light enough to hold all day,” said Apple’s Philip Schiller.
“The innovative Apple Pencil and new Smart Keyboard enable users to customize their iPad Pro experience to the particular apps they use and the work they do, making iPad Pro ideal for everything from professional productivity to advanced 3D design.”


Photo courtesy of Apple

Read more: https://www.apple.com/ipad-pro/

Apple Introduces watchOS 2 with Native Apps and New Apple Watch Sport Models

Apple has introduced new Apple Watch cases and bands, available starting today, including new gold and rose gold aluminum Apple Watch Sport models.

Photo courtesy of Apple

watchOS 2 — which arrives as a free update on September 16 — makes apps faster and more fluid by running natively on Apple Watch, and introduces new watch faces, the ability for third-party apps to display information on the watch face as complications, and an innovative way to see future events, past headlines, and more with Time Travel.

Photo courtesy of Apple

Apple Watch collections are expanding with new case colors and fresh new bands.

With new standalone Sport Bands that range from rich vibrant colors to more neutral tones, Apple Watch is now more customizable than ever.


Photo courtesy of Apple

Read more: https://www.apple.com/watch/

Apple and Hermès Unveil the Apple Watch Hermès Collection

Apple and Hermès have introduced Apple Watch Hermès, a new collection of Apple Watch in stainless steel with finely crafted leather bands in distinctive styles from Hermès, including the Single Tour, Double Tour, and Cuff, while respecting the design and functionality of the Apple Watch.

The collaboration merges Apple’s unparalleled product innovation with the heritage, iconography, and craftsmanship of Hermès, creating a unique expression of Apple Watch.

Photo courtesy of Apple

“Apple and Hermès make very different products, but they reflect the deep appreciation of quality design,” said Jonathan Ive, Apple’s chief design officer.
“Both companies are motivated by a sincere pursuit of excellence and the desire to create something that is not compromised. Apple Watch Hermès is a true testament to that belief.”


Photo courtesy of Apple

Read more: https://www.apple.com/apple-watch-hermes/

iOS 9 Available as a Free Update for iPhone, iPad, and iPod touch Users September 16

Apple announced that iOS 9 will be available on September 16 as a free update for iPhone, iPad, and iPod touch users.

iOS is the world’s most advanced mobile operating system, and it’s the foundation of iPhone, iPad, and iPod touch.
Photo courtesy of Apple

iOS 9 makes iOS devices more intelligent and proactive with powerful search and improved Siri features, all while protecting users’ privacy.

iOS is the world’s most advanced mobile operating system, and it’s the foundation of iPhone, iPad, and iPod touch.
Photo courtesy of Apple

The way you interact with iPad gets even better with iOS 9, thanks to new multitasking features that let users view and interact with two apps at once, side by side.

Photo courtesy of Apple

“iOS 9 is packed with intelligence that makes every experience with iPhone and iPad even more powerful — Siri can do more than ever and new proactive assistance helps you get more done before you ask, all while protecting users’ privacy,” said Craig Federighi, Apple’s senior vice president of Software Engineering.


Photo courtesy of Apple

Read more: https://www.apple.com/ios/

Press Contacts:

Teresa Brewer
Apple
tbrewer@apple.com
(408) 974-6851

Alex Kirschner
Apple
alexkirschner@apple.com
(408) 974-2479

Christine Monaghan
Apple
cmonaghan@apple.com
(408) 974-8850

Tom Neumayr
Apple
tneumayr@apple.com
(408) 974-1972

Ryan James
Apple
ryanj@apple.com
(408) 862-5585

Andy Bowman
Apple
abowman@apple.com
(408) 783-0619


Photo courtesy of Apple

Source: Apple

https://www.apple.com/hotnews/

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