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Mercedes-Benz Style Eyewear Collection Autumn/Winter 2015: Combination of innovative material 2015.07.18

Stuttgart/München, Germany - July 16, 2015 - Progressive design and flawless functionality are the hallmarks of the 2015 autumn/winter collection designed by Mercedes-Benz Style and Eyewear specialist Rodenstock. Incorporating newly developed materials, colours and shapes, the five styles of sunglasses and correction lenses take the Mercedes-Benz Style philosophy of sensual purity to the next level. The entire collection is defined by uncompromising quality and contemporary materials crafted to perfection. The new eyewear range will be available from specialist retailers in September.

Mercedes-Benz Style Eyewear: corrective glasses MBS 4016
Photo courtesy of Daimler Global Media
 

Stuttgart/München, Germany - July 16, 2015

Progressive design and flawless functionality are the hallmarks of the 2015 autumn/winter collection designed by Mercedes-Benz Style and Eyewear specialist Rodenstock.

Mercedes-Benz Style Eyewear: corrective glasses MBS 4016
Photo courtesy of Daimler Global Media
 
Incorporating newly developed materials, colours and shapes, the five styles of sunglasses and correction lenses take the Mercedes-Benz Style philosophy of sensual purity to the next level.

Mercedes-Benz Style Eyewear: sunglasses MBS 1045
Photo courtesy of Daimler Global Media
 
The entire collection is defined by uncompromising quality and contemporary materials crafted to perfection.

The new eyewear range will be available from specialist retailers in September.

Mercedes-Benz Style Eyewear: sunglasses MBS 1045
Photo courtesy of Daimler Global Media
 
The focus of the collection is on a style-defining combination of materials and shapes.

Mercedes-Benz Style is also introducing wood-effect glasses as a special feature in this new range.

Mercedes-Benz Style Eyewear: sunglasses MBS 3019
Photo courtesy of Daimler Global Media
 
The designs perfectly combine wood-acetate rims with arms made of lightweight, high-grade stainless steel.

An inspired design: the glasses offer the longevity of an acetate frame – neither moisture nor extreme temperatures can damage them.

Mercedes-Benz Style Eyewear: sunglasses MBS 1045
Photo courtesy of Daimler Global Media
 
They are each available in two versions, as sunglasses and correction frames.

The additional sunglasses in the range are also manufactured using an innovative combination of materials.

Mercedes-Benz Style Eyewear: corrective glasses MBS 8002
Photo courtesy of Daimler Global Media
 
They bring together a clean metal look with ultralight high-grade polyamide, which further highlights the modern luxury of Mercedes-Benz Style.

Mercedes-Benz Style Eyewear: corrective glasses MBS 4017
Photo courtesy of Daimler Global Media
 

Mercedes-Benz Style: design beyond the automobile


Since 2010, in addition to classic automobile design, Mercedes-Benz designers have also created the designs for other products in cooperation with selected partners under the label Mercedes-Benz Style.

Mercedes-Benz Style Eyewear: sunglasses MBS 1044
Photo courtesy of Daimler Global Media
 
The aim is to transfer Mercedes-Benz's unmistakable, progressive design idiom and high standards of luxury and aesthetic appeal to other spheres of life.

These products are all characterised by uncompromising quality, exclusive materials and the very finest craftsmanship.

Mercedes-Benz Style Eyewear: corrective glasses MBS 4017
Photo courtesy of Daimler Global Media
 
An overview of the products of the Mercedes-Benz Style can be found under the following link:
http://www.mercedes-benz.com/en/mercedes-benz/design/mercedes-benz-style/  


About Rodenstock

Rodenstock is Germany's leading manufacturer of lenses and frames.

Founded in 1877 with headquarters in Munich, Rodenstock employs approximately 4,450 and is represented in more than 80 countries with sales subsidiaries and distribution partners.

Mercedes-Benz Style Eyewear Collection Autumn/Winter 2015
Photo courtesy of Daimler Global Media
 
Rodenstock maintains production sites at 15 locations in 13 countries.
www.rodenstock.de 


Media Contact

Koert Groeneveld
Head of Research & Development Communications
koert.groeneveld@daimler.com  
Phone: +49 711 17-92311
Fax: +49 711 17-94365


Source: Daimler Global Media Site

http://media.daimler.com  



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The 85th the Geneva International Motor Show closes its doors. The event's prestige is confirmed

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85th Geneva International Motor Show: Alternative transport and propulsion options are reaching new heights

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2015 Geneva Motor Show: Volkswagen Sport Coupe GTE Concept

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2015 Geneva Motor Show: Ferrari 488 GTB

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Volkswagen Passat Wins "Car Of The Year" 2015 Award

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Editor-in-Chief of ASTROMAN magazine: Roman Wojtala, PhD.


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